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Media Buying

Facebook Now has CPA!

Facebook now allows Cpa?! I just learned that Facebook now has a new conversion metric, “bid on conversions” Which should produce a ton of new opportunities for publishers.How do you use it? Create a new ad and use the conversion pixel tracking. A new box will appear that says: A word of caution…it seems it […]

The New Gold Rush!

The New Gold Rush! I pride myself in staying up to date on most cutting edge digital happenings and seeing trends at the outset. I have to say I missed this one.I was reading about Bitcoins in The Harvard Business review on a flight back from the East Coast and found it fascinating. Once back […]
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